Wow...I'm seeing some really stupid fundraising for this Pinktober, but this sucks on several levels.
First, studies have recently shown alcohol to be a risk factor in breast cancer. So yeah, probably not the best idea in the world to sell alcohol to raise money for bc research.
And also the sexualization of bc..."X-Rated Flirtini"...There's nothing sexy about bc.
I received this in the mail last week. Pretty sure that LBBC has no idea they are being associated with this. I sent it to them to ask. Haven't heard back.
UPDATE: October 16, 2014 I received the following email from Living Beyond Breast Cancer:
Sorry for the delay in responding. Our gala is this Saturday and your email got buried in the general email box.
Thank you for sharing your thoughts and concerns with us regarding Houlihan’s October promotion that benefits LBBC. We are aware of this partnership and agreed to it, but we did not see or approve the advertisements.
Please know that we take into account the opinions of the people we serve and very much appreciate your input. We will take your opinion into consideration as we evaluate future partnerships.
Again, thanks for writing.
Vice President of Advancement
Living Beyond Breast Cancer
354 West Lancaster Avenue
Haverford, PA 19041"